How did Taylor Swift and Travis Kelce's love story become so popular?

Chuyện tình của Taylor Swift và Travis Kelce gây sốt ra sao?- Ảnh 1.

Taylor Swift and Travis Kelce have become the talk of the town again after their sweet celebration when Kelce’s Kansas City Chiefs won the Super Bowl on February 11. Before that, their relationship had been the focus of attention across the media and social networks.

Chuyện tình của Taylor Swift và Travis Kelce gây sốt ra sao?- Ảnh 2.

The love story of this famous couple was set in July 2023 when Travis Kelce attended Taylor Swift’s The Eras Tour stop in Kansas City, Missouri (USA). Later that month, when appearing on the New Heights podcast, the football star shared that he really enjoyed the “snake king”‘s performance and was impressed by the sea of people in this city going crazy for the star born in 1989. Kelce said he really wanted to give the Blank space singer a bracelet with his phone number on it, but the plan didn’t work out. Later, Taylor Swift heard what Travis Kelce shared on the podcast and decided to contact him.

Chuyện tình của Taylor Swift và Travis Kelce gây sốt ra sao?- Ảnh 3.

Around September of that year, several sports sites reported that Taylor Swift and Travis Kelce were secretly dating. The romance rumors were further fueled when the Karma hitmaker was seen attending a Kansas City Chiefs game in the stands with the star’s mother, Donna. The singer wore a team jacket and enthusiastically cheered for Kelce from the stands.

Chuyện tình của Taylor Swift và Travis Kelce gây sốt ra sao?- Ảnh 4.

Since then, their relationship has been a hot topic of discussion in newspapers, news sites and social networks. During Kansas City Chiefs matches, the 8X female singer was constantly seen standing in the stands cheering for her lover. They also revealed “evidence” of dating many times but kept it quite private. News related to this famous duo constantly “covered” all news sites.

Chuyện tình của Taylor Swift và Travis Kelce gây sốt ra sao?- Ảnh 5.

In October 2023, after Travis Kelce was spotted leaving Taylor Swift’s New York apartment, a source told Us Weekly : “Taylor really loves being with Travis… They’re working on it every day and she has high hopes. She likes a simple, nice guy who’s down to earth and doesn’t get caught up in fame. She also thinks Travis is hot.” While insiders told the magazine that the football star is completely smitten with the Look What You Made Me Do singer.

Chuyện tình của Taylor Swift và Travis Kelce gây sốt ra sao?- Ảnh 6.

Shortly after, the couple was photographed holding hands on the streets of New York. They also made a surprise appearance on Saturday Night Live . Their relationship is said to be getting stronger and stronger.

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“Travis is different from anyone Taylor has dated before and she’s growing more and more in love with him. He always tries his best to make Taylor feel special in every way he can… He also makes her feel safe and protected,” a source told Us Weekly . The source also said that Travis Kelce has always supported his girlfriend’s independence and success.

Chuyện tình của Taylor Swift và Travis Kelce gây sốt ra sao?- Ảnh 8.

Their relationship has been the subject of constant “dissection” but the people involved remain tight-lipped. At a press conference in Germany in November 2023, Travis Kelce was pressed to answer questions about his relationship status with Taylor Swift, but the football star avoided the questions, saying: “I will keep my personal relationship private.”

Chuyện tình của Taylor Swift và Travis Kelce gây sốt ra sao?- Ảnh 9.

However, in a later interview with WSJ magazine, Travis Kelce mentioned his girlfriend: “Being with her, seeing how smart Taylor is, it’s just mind-blowing… I’m learning every day.”

Chuyện tình của Taylor Swift và Travis Kelce gây sốt ra sao?- Ảnh 10.

In December 2023, when she was named Time ‘s Person of the Year, Taylor Swift made her first public comments about her relationship with the Kansas City Chiefs star. “When you say a relationship is public, it means you get to see him do what he wants, we show up for each other, other people are there and we don’t care. The opposite of that is you have to work very hard to make sure no one knows you’re seeing someone. And we’re very proud of each other,” she shared.

Chuyện tình của Taylor Swift và Travis Kelce gây sốt ra sao?- Ảnh 11.

American media reported that Taylor Swift’s appearance at games has significantly increased NFL (American National Football League) viewership. Some NFL games attended by the 1989-born singer have broken records in terms of viewership, ticket sales and related merchandise. For example, the Kansas City Chiefs – Chicago Bears match attracted the most TV viewers on the weekend, the Kansas City Chiefs – New York Jets match averaged 27 million views, the Kansas City Chiefs – Buffalo Bills match became the most watched NFL divisional playoff match ever and the most watched program on any platform since Super Bowl LVII…

Chuyện tình của Taylor Swift và Travis Kelce gây sốt ra sao?- Ảnh 12.

Taylor Swift’s constant appearances at Travis Kelce’s games and getting caught on camera not only attracted a large audience, but also made her the subject of jokes at the Golden Globes this past January. At that time, MC Jo Koy quipped: “What’s the big difference between the Golden Globes and the NFL? We have less cameras on Taylor Swift here, I swear.” The comedian’s joke immediately went viral on social media, causing the male MC to receive a lot of criticism from the audience and then had to speak up to explain.

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Taylor Swift and Travis Kelce’s love affair has not only become a topic of public discussion but also contributed to boosting the Kansas City economy. According to Billboard in December 2023, the appearance of the “queen snake” in Kansas with her lover always makes people crazy. Since then, local businesses such as clothing stores, restaurants… have significantly increased sales, social media views and website traffic in the past few months.

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For example, the Shake It Off singer’s appearance at her boyfriend’s match in this city in December 2023 caused the store selling the shirt she wore that day to explode with orders on the online ordering site. The restaurant in Kansas where the two dined in October 2023 also became more popular than ever after the couple’s visit. Items related to these two stars are also sold in many stores and are eagerly sought after.

Chuyện tình của Taylor Swift và Travis Kelce gây sốt ra sao?- Ảnh 15.

Last weekend, the couple continued to cause a stir with the moment Taylor Swift congratulated Travis Kelce and his team on winning the Super Bowl. The singer continuously hugged and kissed her boyfriend and couldn’t stop admiring his team’s spectacular victory. Their sweet moments were widely spread on social media with a “huge” amount of interaction.

Chuyện tình của Taylor Swift và Travis Kelce gây sốt ra sao?- Ảnh 16.

Before that, Taylor Swift went to Las Vegas (USA) to cheer for her boyfriend in the match between Kansas City Chiefs and San Francisco 49ers in the Super Bowl. The 34-year-old singer went with her family and some close friends such as Blake Lively, Ice Spice. They sat in the VIP stands with Travis Kelce’s family and cheered for him. The appearance of the 8X star in this fiery match made the whole stadium explode, many fans sang Love Story to congratulate this famous couple. On TikTok, Taylor Swift also posted a video of her celebrating after the match with her parents and boyfriend, attracting nearly 4 million views in less than half a day.

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On February 12, CBS revealed that the 2024 Super Bowl attracted 123.4 million viewers across CBS, Univision, Nickelodeon, Paramount + and the NFL app, with 120 million of those coming from the CBS main feed, the most in Super Bowl history. According to the New York Post , the relationship between Taylor Swift and Travis Kelce was one of the factors that attracted a large audience to this famous event.