After months of mental hardship that she shared candidly on social media, tennis player Naomi Osaka made an impressive comeback at the US Open. With a new energy, she not only returned with a warrior spirit but also brought a new wind to the sports fashion world. Thanks to the support of Yoon Ambush, the “tennis sailor” Lolita interface was born and was ready to sweep all opponents with passion and cuteness in the blink of an eye.
Traditional costumes such as white polo shirts, slightly flared tennis skirts, shorts and bras are all too familiar images in tennis, bringing optimal comfort to players such as helping athletes be flexible in each shot, absorbing sweat well and creating a pleasant feeling throughout the match. However, to achieve absolute confidence, new generation athletes like Naomi Osaka, besides arduous training sessions, always aspire to find their true values.
When she stepped onto the US Open stage, Naomi Osaka made the fashion world watch with her new look. She appeared in a Nike x Ambush windbreaker jacket, breathable and comfortable when rolled up the sleeves, highlighted by an oversized bow at the back, inside, a tank top peeked out, delicately feminine with mini ruffles along both sides of the body. The four-layer pleated skirt, accented with a white tulle bow tied at the waist, along with a beautiful tulle tail, completed her charming look.
The “coquettecore” inspiration doesn’t stop there, with lots of details like mini bows on the back of the shoes and bows on the headphones. All of this creates a harmonious Naomi Osaka look. And her shots are so amazing in her trendy brat green outfit! Coincidentally, it’s the same color as a badminton tennis ball.
According to Yoon Ahn, creative director of Ambush, Lolita style is a strong desire to escape adulthood, to return to oneself the beauty and innocence of childhood. This is the door to a private fantasy world, where each individual can create their own world, although it may not completely fit the daily standards. But that is what Naomi Osaka needs – a deep understanding from within. She shared with her 2.8 million followers: “My biggest problem right now is not loss, but not feeling myself in my own body.”
But luckily, this collaboration has allowed her to explore a different side of her femininity. In a Nike press release, Naomi noted: “There’s a transformational moment for me every time I step on the court, and I really enjoy playing. I want people to see this outfit and connect with how they feel, which is really motivating for me.”
Previously, Naomi Osaka had somewhat revealed her style with her signature curly hair, a black anime girl tennis dress, combined with a tulle layer inside with a strong “balletcore” spirit. The highlight of the outfit was still the large white bow on the back, inspired by sailor uniforms.
However, the trend of honoring personal aesthetics on the court is becoming more and more popular, quietly showing us that the boundaries between fashion and sports are increasingly blurred. Many athletes have also begun to express themselves through their competition outfits. Former world-class tennis player Serena Williams appeared at Arthur Ashe Stadium in New York with a rock style of all black, with sparkling accents from her hair, shoes to her competition outfit. In the stands, Serena’s daughter also attracted attention when wearing the same dress as her mother. Over the years, she has constantly renewed herself with many neon outfits, leopard prints, and even denim skirts combined with knee-high boots, affirming a new spirit in the definition of sports fashion.